UNBONDED: The Decline of Human Relationships? 3 September, 16:25–16:45 Auditorium 3 · Core stage Keynote ESOMAR Valencia
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Create surveys.
Reach people.
Understand results.

One market research platform to design surveys, reach 10M+ respondents in 150+ countries and read results in 48 hours. Run it yourself, or hand any part of it to our researchers.

48 hoursfrom brief to insights
  • Feasibility and price in under 10 seconds
  • Setup, test and soft launch the same day
  • Fieldwork and a live results dashboard by day two
150+countries
10M+respondents
€0platform fees
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ESOMAR LATAM · Best Methodology Paper
UNBONDED: The Decline of Human Relationships?
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Run research with us, end to end

Create surveys, reach respondents and understand results. All in one place, and the whole project in about 48 hours.

What happens
Define audience, completes and length of interview for your first market
Instantly see feasibility and cost for your market setup
Easily duplicate your first market setup
Questionnaire drafted by AI, or imported from your file
Survey tested in your first market
Cross-market AI translation before soft and full launch
Respondents are invited by profile
Fraud, speeders and inconsistent answers are caught
Field closes at target, about one day after launch
Live dashboard: filters, crosstabs, charts
Open ends coded by AI, reviewed by our team
PPT report ready to present
Live feasibility
MarketFeasibility
🇩🇪Germany·
🇬🇧United Kingdom·
🇺🇸United States·
🇯🇵Japan·
🇧🇷Brazil·
under 10 sbrief to price and feasibility
Project started Project done
Calculate your sample cost

How brands and insights teams work with us

Run your entire research project in one platform, in DIY mode or fully managed.

Most used
Self-Serve

You build we support

  • Run your study end to end on our platform.
  • Free expert support: design, scripting, field & results.
  • Full platform, dashboard and reporting access.
Service fee€0 · included
Scripted

You design we build

  • You finalize the questionnaire; we script & send a test link.
  • You launch and manage fielding, we support throughout.
  • Raw data and dashboard, export to PPT / Google Slides.
Service feefrom €500
Managed Services

You brief we execute

  • Send us your brief; our team handles targeting, setup and delivery.
  • We design, script, launch and manage the full field.
  • Access data in our dashboard and Survey Intelligence report.
Service feefrom €2.500

Why market researchers choose Make Opinion

Whether you're a brand team running one study or an insights team running a program, run it your way, without adding headcount.

The model
One platform.
Three ways to run it.
  • Self-serve: you build and run it
  • Scripted: you design it, we build it
  • Managed: send the brief, we run it
01
Run different studies with usFeasibility and pricing appear as you set up each market, five markets priced with no extra fees.
02
Built for real methodologyAI drafts and translates your questionnaire across markets, then soft-launches automatically.
03
Your data, your analysisAI summaries, live dashboards and PPT exports update as results come in.

Create more effective surveys, fast

Build surveys faster with flexible tools that keep respondents engaged and deliver cleaner data.

Seven tools, one editor0 / 7 ready
1Multi-country support
2Predefined question library
3Quotas and natrep distribution
4Cross-country AI survey translation
5Media question types (video/audio)
6Live dashboard with AI insights
7Editable presentation-ready PPT exports
In the survey editor
20+
question types
with quotas, translation and media built in

Built for any research type

From global brands to independent researchers, Make Opinion works for any audience and any research type.

Research for every goal
From brand tracking to product and UX research
  • Brand, usage and attitude, price and concept studies.
  • Package, messaging, landing page and UX tests.
  • Custom designs with our researchers when the template does not fit.
  • Available in 150+ countries, with the same platform and panel every time.
Brand understandingUsage and attitudesPrice analysisConcept testingPackage design+3 more
Designed for every team
From enterprise insights departments to students
  • Insights and marketing teams that run studies every month.
  • Product, UX and eCommerce teams testing before they ship.
  • Startups, researchers and students on a budget.
Insights teamsMarketing teamsProduct teamsStartupseCommerceeShopsDesignersStudents

We develop in-house market research solutions for our clients

Make Opinion Next is our own sample and survey platform: feasibility, pricing, fieldwork and results in one place, built and maintained in-house so improvements ship continuously.

01 · The platform
Make Opinion Next

Our proprietary platform: survey design, real-time feasibility and pricing, live field tracking, multi-country in one interface, and results dashboards. All in one place.

02
API-ready, end to endClean API-to-API integrations, including buy-sample connections where your system triggers a study and data flows back automatically. Typical timeline: 2-3 weeks from scoping to live.
03
Continuous deploymentAgile release cycle. No waiting for the next version. Improvements ship based on real client usage, not annual roadmaps.
04
Compliance built inGDPR, BDSG, CCPA and LGPD enforced at the infrastructure level, not bolted on.

Respondents can access, update or delete their data at any time.

GDPR + BDSG

German law is the strictest baseline, we build to it as our default, not the local minimum.

LGPD · CCPA · PDPA

Local regulation applied per market, automatically, no grey areas across borders.

Zero sharing

No third-party data sharing. No exceptions, in any market.

Enforced at infrastructure level
GDPRBDSGCCPALGPDPDPA

Ready when you are

Put our panel, platform, and people to work with a study that's already in your pipeline.

Brands and insights teams Run research with us